IT Cosmetics Hello Lashes+ Lash-Loving Volumising Mascara, Black at John Lewis & Partners

Help care for your lashes!

Why You’ll Love IT:

Say HELLO to volumised, defined looking lashes instantly—and soft, cared-for lashes even after removal with Hello Lashes+! Featuring a lash care serum with biotin, argan oil and jojoba oil, your smudge-resistant mascara delivers fuller-looking lashes with its 360° Lash-Wrapping Brush. Tested under ophthalmologist control, this mascara’s gentle removal helps minimise lash loss.

Experience eye-opening volume today!

Test participants agreed*:

• 86% agreed product removes gently without pulling/ tugging
• 86% agreed product minimises lash loss during removal
• 95% agreed lashes look lengthened 95%
• 93% agreed product makes lashes look fuller
• 91% agreed product makes lashes look more voluminous
• 91% agreed lashes appear lifted
• 84% agreed upon removal, lashes feel cared for

*Self-assessments 142 participants.

Key benefits:

• Mascara with built-in lash care serum
• 360° Lash-Wrapping Brush for eye-opening volume
• Smudge resistant formula
• Gentle removal for less lash loss

Key ingredients:

• Biotin
• Argan Oil
• Jojoba Oil